I agree with portions of what you are saying here. What do you think of the following approach? we (the movement) do need to get in agreement on how to better approach the other side.
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Use common ground and build from there out.
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Some of the Peter Boghossian’s guidelines of Street Epistemology (the ones that suit better our purpose, I don’t remember many of them, I am going to have to re-read his book), like giving examples of other religions (political affiliations in this case). Since both religion and politics are part of people’s identity, it is better NOT to be direct and find common ground a work from there out. There are some more but this is the one that I remember now.
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George Lakoff’s guidelines as portrayed on this interview: